Scratching the Surface: Understanding Itchy Pet Awareness Month

Help Your Pet Live a More Comfortable, Scratch-Free Life 

If you’ve ever found yourself saying, “Why is my dog scratching so much?” or “My cat won’t stop licking that spot,” you’re not alone. August is Itchy Pet Awareness Month, and it’s the perfect time to talk about what’s really behind all that scratching, chewing, and licking and what you can do to help your pet find relief. 

Why Is My Pet Itchy? 

While an occasional scratch is normal, chronic itching is not. In fact, if your cat or dog is scratching excessively, it can be a sign of an underlying medical issue, such as: 

• Allergies (to food, pollen, dust mites, fleas or a combination of these factors) 
• Skin infections (bacterial or fungal) 
• Irritation from Parasites (like fleas or mites) 
• Environmental triggers or sensitivities (like grass, mold, or cleaning products) 
• Underlying skin conditions, such as atopic dermatitis 

Itchiness can lead to open sores, secondary infections, hair loss, and serious discomfort. If your pet is showing signs of constant scratching, it’s time for a closer look. 

Symptoms to Watch For in Your Pet 

Here are some common signs your pet might be dealing with a skin or allergy issue: 

• Constant licking, chewing, or scratching 
• Red, inflamed skin 
• Hair loss or bald patches 
• Recurring ear infections (in one or both ears) 
• Scabs or hot spots 
• Unusual odor from skin or ears 

If any of these symptoms sound familiar, a visit to your veterinarian can help determine the cause and offer relief. 

Itch Relief Is Possible for Your Dog or Cat 

The good news? You don’t have to let your pet suffer in silence. There are many treatment options available, depending on the cause of the itch. These can include: 

• Antihistamines or prescription allergy medications 
• Medicated shampoos or topical treatments 
• Flea and parasite prevention 
• Special diets or food trials 
• Environmental modifications or immunotherapy 

We’re Here to Help Your Pet’s Itch 

At Pet Wellness Clinics, we take itchy pets seriously. Our veterinary team is trained to identify the root cause of your pet’s skin problems and create a customized treatment plan. No more guesswork, just answers, comfort, and a happier pet. 

Let’s Work Together to Stop the Scratch 

This August for Itchy Pet Awareness Month, take a moment to check in with your furry friend. If they’re licking more than loving or scratching more than snuggling, we’re here to help. 

Call us at (317) 516-5921 or  schedule an appointment online to get your pet the relief they deserve.